AdScam’s George Parker on Proposed Pharma Advertising Legislation
… A couple of US senators have introduced legislation to eliminate the federal tax deduction on advertising for prescription-drugs. This could affect marketing budgets and the bottom line of many BDA’s to the tune of millions, and as I say in the chapter devoted to health care advertising in my latest opus… The Ubiquitous Persuaders, US drug companies spend three times as much on marketing as they do on research and development. Which is why drugs cost a fortune… No, not the ones you buy at your Columbian 7/11, the ones you get at your local fucking pharmacy.
No other country in the world allows DTC [direct-to-consumer] advertising, and it’s a huge fucking cash cow for Madison Avenue. But don’t worry guys… The legislation will go nowhere. When the K Street lobbyists flex their muscles and the fucktard senators are reminded where their re-election war chests get filled. It’ll just fucking fade away.
- Is that white shit up your nose a tax deduction?
by George Parker
2009-10-22
More on this story at Ad Age
AdScam manages to offend the sensibilities of any puritanically-minded English speaker while shedding some light on the ridiculous frauds and scams perpetrated every day by both advertising agencies and law-making elites… great stuff, if you can handle the occasional half-naked Kate Moss pic, the swearing, the near-constant rants, the drunkeness, and the daily ad industry gossip.
Shame on you, senators Al Franken, Sherrod Brown, and Sheldon Whitehouse – it’s one thing to admit you’re in bed with the pharmaceutical corporations but it’s something else entirely to give them a tax deduction that effectively rewards their predatory disinformation campaigns: you did both, so let’s hear your fucking apology to the American people.
